Sofia Marin
Real Estate and Luxury Creator
Creator-led marketing for real estateLaunch industry
Brokerages, agents, developers, and property managers use creator-led content to become recognizable local personalities and generate seller and buyer leads.
Specialties
Why real estate works
Real estate rewards consistency and recognition. We produce market updates, listing content, neighborhood guides, and seller-lead campaigns with fair housing compliance applied to every script.
Campaign objectives we build for
Industry specialists
Every creator below has real estate experience, tracked by campaign. Performance figures are illustrative demo data until live results exist.
Content that works here
A content system, not a one-off post. Each example maps to a pillar in your strategy and a format proven in this category.
Talking head
Monthly local market data explained simply.
Walkthrough
Where to live, eat, and play by neighborhood.
Vertical video
Cinematic property tours with clear next steps.
Educational
What to fix, what to skip, and when to list.
FAQ
Rates, inspections, and offers explained.
Storytelling
Culture content that attracts top agents.
Campaign templates
Each template includes the strategy, a sample hook, recommended platforms, and duration. Your strategist adapts it to your offers and locations.
Monthly local market snapshot.
“Here's what happened to Austin home prices last month.”
Lifestyle guide for one neighborhood.
“Three things nobody tells you about living in Coconut Grove.”
Property tour with CTA.
“This $1.2M home has a secret room.”
Prep advice for sellers.
“Don't renovate your kitchen before selling. Do this instead.”
Answer top buyer questions.
“How much do you actually need for a down payment?”
Attract agents to the brokerage.
“Why 40 agents moved to our brokerage this year.”
Services for real estate
Analytics example
Performance intelligence
Real Estate · Last 30 days
Seller leads
Reach
Shares
Cost per lead
Leads by week
trending upTop creators
Sofia Marin
Real Estate and Luxury Creator
Marcus Hale
Home Services and Trades Creator
Tessa Lin
Dental and Healthcare Creator
Derek Oyelaran
Finance, Legal, and Insurance Creator
Sofia outperforms category average by 4.8x
Recommend increasing Sofia content share to 60% next month.
Apply to next campaignAuthority content drives the lowest cost per leads
Shift two weekly slots from promotion to this pillar.
Apply to next campaignLocalized versions outperform generic by 27%
Every location-specific script beat the national version on calls and saves.
Apply to next campaignCompliance built in
Real Estate carries elevated advertising risk. The compliance engine checks every script against the rules below and flags issues before anything reaches your approvers.
elevated risk categoryQuestions
Most brands complete onboarding in a day, approve a strategy within 48 hours, and have the first content in review inside a week.
Yes. Scripts and videos move through an approval workflow with comments, revisions, and full version history. Nothing publishes without approval.
Every campaign is localized by location, so each version carries the right city, offer, phone number, URL, and call to action.
Ready when you are
Choose a creator, approve a strategy, and have your first content in review within a week.